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Voice Search Optimization (VSO)

VSO helps patients easily find your services when they use voice-enabled devices like Siri or Alexa.

for ECPs

What is Voice Search Optimization (VSO)?

Voice Search Optimization (VSO) involves tailoring your website and online presence to appear in search results when users perform voice searches. Eye care practices benefit from VSO by ensuring they show up when people use voice assistants to ask questions like “Where can I get an eye exam near me?”

VSO focuses on conversational keywords and accurate business listings, which help practices rank better in location-based voice queries.

How VSO is Used to Grow Eye Care Practices

Local Business Listings: Ensure your practice is listed accurately and remains updated regularly on Google My Business for voice searches.

Conversational Keywords: Optimize content for natural phrases like “best contact lenses for dry eyes.”

FAQs: Include question-based content to align with voice queries from patients.

Mobile-Friendly Website: Improve site speed and usability, as voice search users often search on mobile devices.

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Voice Search Optimization (VSO)

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Frequently asked questions

What platforms are relevant for voice search?

Google Assistant, Siri, Alexa, and Cortana are the main platforms for voice search optimization.

How do I find conversational keywords for VSO?

Investing is a proper SEO strategy will set your practice up for success with VSO. Use keyword research tools and focus on long-tail phrases that mimic natural language.

Why is VSO important for eye care practices?

Patients often search for nearby services using voice, so voice search optimization ensures your practice appears in those results.

How can Bestsight help with voice search optimization?

Bestsight provides SEO and VSO services tailored for eye care professionals, helping your practice become discoverable through voice-enabled searches.

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